OSHAtrac On Track toward Entrepreneurial Success
29th June 2011 · 0 Comments
Austin software solution helps businesses comply with government reporting requirements
Tracking and recording complex OSHA data in compliance with federal standards can prove a brutal chore for any business. George Launey seeks to relieve that headache, with the help of his new solution, OSHAtrac.
OSHAtrac gives employers an affordable, Web-based, easy-to-use application to handle all the information required by OSHA. The application can track injury data, display that data in the form of real-time metrics, and create properly formatted accident reports or other OSHA documentation.
Company founder and CEO Launey, a registered nurse and certified occupational health nurse specialist, created OSHAtrac in response to his frustration as the owner of a medical consulting business. Tangled in the administrative morass of OSHA documentation and unable to find a practical record-keeping solution among the available software “solutions,” Launey recognized the need for something better.
Launey and his team spent 2009 and 2010 building the product, with the CEO bootstrapping the development process himself. “We got our first customer in September 2010, the month we went live, and we are about to begin marketing OSHAtrac nationally,” he says. “Our products is complete and sound, so our next step is to secure venture capitol to be used for marketing and sales.” Launey anticipates revenues approximating $125,000 in 2011.
Launey has found the experience of developing and launching OSHAtrac quite educational. “OSHA is very complicated, so it was extremely challenging to create a simple product that anybody can use.” Feedback from early customers helped him refine details throughout development, while Hall Martin and the Texas Entrepreneur Network provided invaluable insights and assistance.
Launey advises new business owners to hang in there: “Just when it all seems like doom and gloom, that’s when you need to believe in yourself and your product the most. Persistence, or lack thereof, can determine your fate.”















